--- title: Pricing Overview description: Provides an overview of the various price points items are selling at and that price's relationship with units sold --- [Back to home](https://hubspot-sandbox.bdsa.com/knowledge) - [ Retail Sales Tracking ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking) - [ Analyst Suite User Guides ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#analyst-suite-user-guides) - [ Rapid Retail Sales Tracking ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#rapid-retail-sales-tracking) - [ Retail Sales Tracking Dashboard User Guides (archive) ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#retail-sales-tracking-dashboard-user-guides-archive) - [ Key Features & Use Cases ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#key-features-use-cases) - [ Retail Sales Tracking FAQ's ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#retail-sales-tracking-faqs) - [ Analyst Suite - Basket Analytics User Guides ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#analyst-suite-basket-analytics-user-guides) - [ Retail Sales Tracking Overview ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#retail-sales-tracking-overview) - [ Business Suite User Guides ](https://hubspot-sandbox.bdsa.com/knowledge/retail-sales-tracking#business-suite-user-guides) - [ Sales Enablement ](https://hubspot-sandbox.bdsa.com/knowledge/sales-enablement) - [ Sales Enablement Dashboard User Guides ](https://hubspot-sandbox.bdsa.com/knowledge/sales-enablement#sales-enablement-dashboard-user-guides) - [ Sales Enablement Overview ](https://hubspot-sandbox.bdsa.com/knowledge/sales-enablement#sales-enablement-overview) - [ Key Features & Use Cases ](https://hubspot-sandbox.bdsa.com/knowledge/sales-enablement#key-features-use-cases) - [ Consumer Insights ](https://hubspot-sandbox.bdsa.com/knowledge/consumer-insights) - [ Consumer Insights Overview ](https://hubspot-sandbox.bdsa.com/knowledge/consumer-insights#consumer-insights-overview) - [ Market Forecast ](https://hubspot-sandbox.bdsa.com/knowledge/market-forecast) - [ Market Forecast User Guides ](https://hubspot-sandbox.bdsa.com/knowledge/market-forecast#market-forecast-user-guides) - [ Market Forecast Release Notes ](https://hubspot-sandbox.bdsa.com/knowledge/market-forecast#market-forecast-release-notes) - [ Market Forecast Overview ](https://hubspot-sandbox.bdsa.com/knowledge/market-forecast#market-forecast-overview) - [ Retail Data Share Partners ](https://hubspot-sandbox.bdsa.com/knowledge/retail-data-share-partners) - [ Retailer Reports ](https://hubspot-sandbox.bdsa.com/knowledge/retail-data-share-partners#retailer-reports) - [ Getting Started ](https://hubspot-sandbox.bdsa.com/knowledge/getting-started) - [ GreenEdge Training and Resources ](https://hubspot-sandbox.bdsa.com/knowledge/getting-started#greenedge-training-and-resources) - [ Overview of BDSA and our Products ](https://hubspot-sandbox.bdsa.com/knowledge/getting-started#overview-of-bdsa-and-our-products) # Pricing Overview ## Provides an overview of the various price points items are selling at and that price's relationship with units sold ### Table of Contents [Key Questions Answered](https://hubspot-sandbox.bdsa.com/knowledge/pricing#KQA) [Snapshot](https://hubspot-sandbox.bdsa.com/knowledge/pricing#snapshot) [Pricing Trending](https://hubspot-sandbox.bdsa.com/knowledge/pricing#trending) [Pricing by Attributes & Increments](https://hubspot-sandbox.bdsa.com/knowledge/pricing#attributes) ### Key Questions Answered - What is the relationship between changes in ARP and units sold? - I want to position my brand as a value-tier product. What is the minimum average price being sold in the market? - I want to expand my product line to new attributes and pack sizes. What are the average prices by attribute I can use to guide my pricing decisions? - What is the distribution of units selling at each price point? - I ran a promotion on a brand during a specific week of the month. Was there an increase in sales that week for the brand? ### Snapshot ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-25-2023-08-25-18-8373-PM.png) Provides quick insight into average [Pack and EQ price](https://help.bdsa.com/pack-units-vs.-eq-units), as well as the minimum and maximum prices sold at, aggregated to the week. - Ex: if the date filter is set to 2022, the min ARP is the lowest weekly ARP in 2022, and the max is the max weekly ARP in 2022. *([See this article for more information](https://help.bdsa.com/what-are-min-arp-and-max-arp))* ### Pricing Trending ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-19-2023-06-36-35-2811-PM.png) Trending retail sales or units vs. ARP. Use the selector to view Pack or EQ ARP.   ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-19-2023-08-42-52-5757-PM.png) Trending price by category and an overall market view of minimum, maximum, and average retail prices. - Use the category selector and filters to drill into more specific category trends. ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-19-2023-06-54-25-7657-PM.png) Get total trending granularity into the average retail price. Click the plus icon to expand into more granular subcategories. ### Pricing by Attributes & Increments ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-19-2023-06-57-18-9100-PM.png) View pricing distribution by weight and pack size.  - The X-axis is ARP. - The Y-axis is the total retail sales. - The dots are sized according to EQ units sold in the selected period. Tip: Best used when filtering to a specific category with a consistent array of weights and pack sizes. ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-19-2023-07-03-01-8837-PM.png) View total retail sales and share by various price increment levels ($10, $5, and $1 increments). The sizes of each section relate to total retail sales within that price increment. Tip: Best used when filtered to a specific category to understand the concentration of prices and where your brand falls in that array.   ![](https://hubspot-sandbox.bdsa.com/hubfs/Knowledge%20Base%20Import/image-png-Sep-19-2023-08-46-31-5455-PM.png) Get trending granularity into total retail sales by price increment. Click the plus icon to expand into more granular price increments.